Everyone at some point has experienced the utter frustration at a video being stuck midway, buffering due to loss of network. YouTube seems to have solved this problem by announcing the planned launch of YouTube Go. With this fabulous app, users can continue watching videos when there is little or absolutely no data connectivity.
YouTube Go will be launched exclusively for the Indian market towards the end of 2016. Johanna Wright, Vice President of Product Management for YouTube, announced the launch of the application at a press conference in New Delhi earlier this week. “We believe that no matter who you are, or where you come from, everyone should get an opportunity,” Wright said. She added that the company spent a lot of time in Indian rural areas to understand the challenges people face in accessing the internet and thus came up with the idea of YouTube Go exclusively for Indian markets.
Is the world’s leading video sharing website headquartered in California, United States. Created in 2005 by three former PayPal employees, YouTube was purchased in 2006 by Google for over a billion dollars. An open platform, YouTube is used by individuals, the media and corporations across the world to share videos. Studies have shown that most people prefer to watch the news and their favourite channels on this video streaming channel as opposed to regular cable. People are also increasingly using YouTube to learn almost anything from a new language to cookery and science absolutely free of cost.
The app promises to revolutionize and make videos accessible through the length and breadth of the country no matter the data connectivity. This will prove to be a boon for those who live in remote areas, travellers and those who do not yet have access to 4G network. Through the YouTube Go app you will be able to save videos for offline viewing, see trending videos on the app home screen, preview videos before you save or play them, choose the resolution before you save or stream the video and share videos – without using data- with anyone else nearby who has the app. The main focus in creating this app is to ensure it works ‘offline first’ and is thereby cost effective.
YouTube Go will function in several Indian languages including Hindi, Tamil and Marathi. Users can signup here and they can leave either a contact number or an email id to get notified as soon as the app is launched.
What is your take on this new app? Do you think it will improve on the existing YouTube offline feature? Write to us at Hotcore and let us know in the comments below.